Demand for the unique attributes of the Happy Joe’s brand is continuing to grow, and this latest expansion announcement is a testament to that.”

Tom Sacco | CEO, president and chief happiness officer of Happy Joe’s

Happy Joe’s, the rapidly growing Iowa-born pizza and ice cream brand, is expanding its footprint yet again with the signing of a 10-unit franchise deal, and two single-unit franchises in late August, including its first one in Surprise.

It’s the latest step in the company’s continued growth across the Southwest and Midwest, covering Arizona, Nevada, New Mexico, North Dakota and Illinois — reflecting the nation’s continued demand for unique pizza options.

The first franchise location will be opening in Surprise, while the second is slated for Oro Valley, part of the greater Tucson area.

The area development agreement for Arizona covers Cochise, Maricopa, Pima, Pinal and Yuma counties.

“Demand for the unique attributes of the Happy Joe’s brand is continuing to grow, and this latest expansion announcement is a testament to that,” said CEO, President and Chief Happiness Officer Tom Sacco. “Even more exciting, our growth momentum only shows signs of picking up speed.”

Not only does Happy Joe’s continue to bring new restaurants to more markets across the U.S., but the Heartland brand is enjoying a wave of newfound popularity across Egypt, with new locations recently opening in Cairo, Giza and the North Coast, and now entering Kuwait City, Kuwait.

Combined with its recently announced multi-unit deals in Minnesota and Illinois and new openings in Fargo, North Dakota, and Kewanee, Illinois, the total number of signed franchises has reached an impressive 22 units in the 2024 fiscal year alone.

Happy Joe’s is known for its specialty pizzas and Midwestern-inspired pies, like the Lollapalooza pepperoni pizza and the Taco Joe, a pizza with layers of ground beef, lettuce, tomatoes, cheese, refried beans and taco sauce.

For information about Happy Joe’s, visit HappyJoesFranchising.com.