HBC Roofing, a Mesa business, has started a community program to assist homeowners in Phoenix and the East Valley with free roof repair if they are public servants or struggling to make ends meet.

HBC Roofing is committed to setting aside 3% of its total revenue every quarter to help local homeowners receive essential roof repairs, such as leak repair, rotten wood replacement, tile replacement, shingle replacement, debris removal and other routine maintenance before they become repair emergencies, according to a release.

The Phoenix Roof Rescue Initiative focuses on minor roof repairs and basic roof maintenance, allowing HBC to maximize the number of residents helped each quarter, it states.

HBC Roofing General Manager John Halliday initiated the program because he understands the importance of receiving help, and roof repair is the most effective way he can assist those in need.

“I have been blessed so much in my life, and I wouldn’t be where I am today without my community,” Halliday said in the release. “I want to give back to people who need help because I needed help once.”

The program was also started to show HBC customers that their hard-earned dollars were going to more than just a company’s bottom line, the release states.

“Working with us means your money is going to go beyond just our roofing company,” Halliday said. “Some of your money is going back into the community and to people who could really use the help.”

Members of the community are encouraged to nominate deserving individuals, such as public servants, the elderly or young families who own their homes and could use a little help. To nominate a deserving homeowner, visit https://www.hbcroofingaz.com/roof-rescue-initiative/ and complete the form.

Roof rescue recipients will be selected every quarter, with the number of recipients varying depending on the amount of money raised each quarter and overall job costs. Recipients will be anonymous unless they wish to be public. Recipients are not required to promote HBC roofing, and the company warrants all roofing work, the release states.

HBC Roofing has over 20 years of experience serving the greater Phoenix area in both residential and commercial roofing.