TruWest Credit Union, which has two offices in Mesa, recently received the Credit Union National Association Diamond Award, recognizing the organization’s 70th anniversary at the CUNA Marketing & Business Development Council’s Diamond Awards in Orlando.
The Diamond Awards, representing the best of credit union marketing and business development, honor credit unions in 35 categories, ranging from direct mail to website marketing, video and radio commercials to social media. Judges evaluated entries based on strategy, design, production, creative concept, copy, communication and results, according to a release.
“We are honored to receive this extraordinary recognition for 70 years of serving the community,” Jennifer Kimmell, senior vice president and chief marketing officer at TruWest Credit Union, said in the release. “Collaborating as colleagues, community partners and members to create a lasting impact is at the heart of everything we do.”
The CUNA Diamond Awards are among the most prestigious annual credit union marketing competitions, spotlighting and rewarding innovation, outcome and creative excellence.
This year’s Diamond Awards competition received 1,246 entries – 91 credit unions won Best Awards and 244 won Diamond Awards.
Go to truwest.org.