At its Sept. 8 meeting, the Glendale City Council unanimously approved a sponsorship agreement supporting a three-year agreement with TKO Group Holdings that will bring a portfolio of UFC, WWE, PBR, and Zuffa Boxing events to Glendale for three years.
This is expected to strengthen the city's position as a destination for sports and entertainment through a sponsorship with the Arizona Sports & Events Alliance.
The sponsorship represents an opportunity to maximize the impact of TKO’s event portfolio, generating economic activity and increasing national and international exposure for Glendale.
