Cheesecake Factory, IKEA again top Surprise retail survey
Independent Newsmedia
Posted 4/16/24
The city of Surprise is once again putting out its list of the most desired dining and retail options not in the city with the 2024 version of its Retail Survey.
At the top of the list are two …
You must be a member to read this story.
Join our family of readers for as little as $5 per month and support local, unbiased journalism.
Current print subscribers can create a free account by clicking here
Otherwise, follow the link below to join.
To Our Valued Readers –
Visitors to our website will be limited to five stories per month unless they opt to subscribe. The five stories do not include our exclusive content written by our journalists.
For $6.99, less than 20 cents a day, digital subscribers will receive unlimited access to YourValley.net, including exclusive content from our newsroom and access to our Daily Independent e-edition.
Our commitment to balanced, fair reporting and local coverage provides insight and perspective not found anywhere else.
Your financial commitment will help to preserve the kind of honest journalism produced by our reporters and editors. We trust you agree that independent journalism is an essential component of our democracy. Please click here to subscribe.
Need to set up your free e-Newspaper all-access account? click here.
Non-subscribers
Click here to see your options for becoming a subscriber.
Register to comment
Click here create a free account for posting comments.
Note that free accounts do not include access to premium content on this site.
I am anchor
Business
Cheesecake Factory, IKEA again top Surprise retail survey
City of Surprise
Surprise Economic Development Director Jeanine Jerkovic, left and Joacim Mattisson, president of the Swedish-American Chamber of Commerce of Arizona, celebrate Cinnamon Roll Day or “Kanelbullens dag” at OUAZ on Oct. 3, 2023. The city's residents have again named IKEA as the top retailer they'd like to see in Surprise in the city's annual survey.
Posted
Independent Newsmedia
The city of Surprise is once again putting out its list of the most desired dining and retail options not in the city with the 2024 version of its Retail Survey.
At the top of the list are two businesses — Cheesecake Factory and IKEA — city residents have been pining for.
The survey, which had more than 5,000 responses, is aimed to provide insights into residents wants for the growing community, city officials said, and as a way to attract new businesses to the community.
City officials said the survey has helped land business including Hobby Lobby, Portillo’s and American Furniture Warehouse, which all have operations under construction in Surprise.
The list also was influential in landing the city’s first Costco a few years ago. It also has been behind the city’s push to publicly court IKEA with it’s “Surprise loves IKEA” campaign that included last year celebrating Swedish Meatball Day and Swedish Cinnamon Roll Day.
IKEA remains this year’s top target in retail, followed by Whole Foods Market and Joann Fabric and Craft Store. This also included At Home, Nordstrom Rack, Aldi, Macy’s, Old Navy, AJ’s Fine Foods and Dillard’s in the top 10
On the restaurant side, Cheesecake Factory is followed by P.F. Chang’s and BJ’s Restaurant and Brewhouse. The remainder of the top 10 was Cheddar’s Scratch Kitchen, Cracker Barrel, Pita Jungle, El Pollo Loco, Postino WineCafe, White Castle and Wildflower
The survey also include residents’ current favorites for dining and retail.
For dining, the favorites were:
• Rio Mirage Café
• Bonfire Craft Kitchen and Taphouse
• Vogue Bistro
• Don Ruben’s Mexican Restaurant
• Angry Crab Shack
• Barrio Queen
• Babbo Italian Eatery
• Master Taco
• Saigon Kitchen
• Oregano’s
For retailers, the favorites were:
• Son Glow Boutique
• Karen’s Hallmark
• The Boyer Bakery
• Spencer’s Place
• Just Be Youtiful
• Savage Bicycles
• Arizona Quilts
• Surprise Comics
• Troub’s Butcher Shop
• A to Z Polish Market
While those were the overall places, the Surprise Economic Development staff also had a separate youth retail survey with more than 600 responses. Tops on that list was retailer Tilly’s followed closely by H&M, the Nike Store, Plato’s Closet and Hollister.
With youth looking for more local clothing shops, retailers are taking notice, city officials said. Both Plato’s Closet and Buckle are set to open in the Village at Prasada this year, and T.J. Maxx and Marshalls opened in 2023, both earning a spot among the top 10 favorite retailers in this year’s Youth Survey.
On the restaurant side of the youth survey, Chick-Fil-A took the top spot, followed closely by Raising Cane’s. In 2023, Chick-Fil-A opened its second location in Surprise. Hoping that Raising Cane’s will follow suit, Surprise youth voted a second Raising Cane’s location as the most wanted restaurant this year. The top five most desired restaurants were rounded out by The Cheesecake Factory, El Pollo Loco, BJ’s Restaurant & Brewhouse and Zaxby’s.