With just under 270,000 Instagram followers, Mesa resident Bethanie Garcia invites the world into her life as a wife, a mom of five kids and a social media influencer.
Garcia is one of many Valley residents who have amassed large followings by showcasing their personalities and day-to-day life, and thus turned their online account into massive revenue streams.
“It’s just been this crazy amazing thing for our family,” Garcia said. “We went from being on food stamps to buy diapers and formula to being completely financially independent.”