super bowl

Leading the Big Game effort

Jay Parry brings a variety of professional sports experience as CEO

The work it takes to bring a Super Bowl to Arizona is wide in scope and the people involved are many.

But the reward is great, with the Valley of the Sun on the world’s stage — $719 million in revenue was generated and more than 120,000 visitors came to Arizona for its Super Bowl in 2015.

Nobody knows the impact of the Big Game better than Jay Parry, CEO and president of the Super Bowl Host Committee, which started work on the process more than five years ago.

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