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Rodeo

Florence Parada gets commemorative poster

A special event requires a special look.

With the Florence Junior Parada Rodeo celebrating its 90th anniversary this year, organizers of the event, the Historic Florence Foundation, decided a “wow” factor was needed to advertise the rodeo.

Historic Florence Foundation co-founder Keith Rea worked with an artist in Minnesota  to bring the rodeo to life through a vivid poster.

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