This year, Jerry Bien-Willner will not seek re-election for a fourth term as the Town of Paradise Valley’s mayor.

He made the announcement in an emailed newsletter Jan. 25. The primary election is August 6.

Bien-Willner said he is committed to pursuing excellence for the community until his term concludes and will stay engaged and of service to the town in the future.

“Throughout my service, I’ve set ambitious goals for our town and myself, consistently assessing performance during this time. I’m pleased that our town is running well, is safe and financially secure, and has enhanced its reputation. Our community also radiates joy and gratitude,” he wrote.

He’s worked to lead by example, saying public service is not about the “wins,” but also how the job gets done. Bien-Willner stated in the newsletter that he takes pride in the results the community has won, often against the odds and during uniquely challenging times, while maintaining transparency and upholding the town’s values.

“My own requirement has been to meet these high standards for our town while fostering an organizational culture that can uphold our shared vision beyond my time in local service,” Bien-Willner continued.

Bien-Willner is grateful for the blessing and honor to lead the Town of Paradise Valley at a relatively young age with love and encouragement from his family, friends and supporters, as well as other town volunteers.

“Former town leaders, especially my great mentor and friend Scott LeMarr, have given me invaluable wisdom and support. Their dedication, along with that of our town’s many amazing current and past volunteers and staff, has been key to lifting our town to its current stature,” stated Bien-Willner.