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Rebrand

Assistance League of Phoenix changes name

Assistance League of Phoenix — which has served Arizona students and families for six decades — is now known as Delivering Dreams of Arizona, the nonprofit group announced. 

The group's name and logo are the only things changing in the rebranding process, a press release stated. 

"...Reflecting the desire to connect more closely with the schools and communities that benefit the most from the programs and services the nonprofit is known for," the press release stated. "The mission will remain the same: to improve the lives of children through programs that fulfill basic needs, foster self-esteem, and enhance the quality of life."

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Rebrand

Assistance League of Phoenix changes name

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Assistance League of Phoenix — which has served Arizona students and families for six decades — is now known as Delivering Dreams of Arizona, the nonprofit group announced. 

The group's name and logo are the only things changing in the rebranding process, a press release stated. 

"...Reflecting the desire to connect more closely with the schools and communities that benefit the most from the programs and services the nonprofit is known for," the press release stated. "The mission will remain the same: to improve the lives of children through programs that fulfill basic needs, foster self-esteem, and enhance the quality of life."

Phoenix nonprofit rebrand

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