Banking

FirstBank changes its top leadership

Bank has location in Prasada

Posted 3/3/21

FirstBank, one of the nation’s largest privately held banks with a branch in Surprise, announced that Phoenix Market President Bryce Lloyd retired after serving the company for more than 32 years.

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Banking

FirstBank changes its top leadership

Bank has location in Prasada

Posted

FirstBank, one of the nation’s largest privately held banks with a branch in Surprise, announced that Phoenix Market President Bryce Lloyd retired after serving the company for more than 32 years.

Humphrey Shin stepped into the role effective March 1.

Mr. Lloyd began his career with FirstBank in 1989 in their management training program. He rose up the ranks to serve in several leadership positions, including SVP and EVP, before being appointed market president in 2007, where he was charged with launching the FirstBank brand in Arizona. 

Under his leadership, Mr. Lloyd propelled FirstBank’s Arizona presence from one location with $20 million in assets to a thriving bank with 15 branches and nearly $1 billion in assets today.

“It has been an absolute privilege to spend my career working for a company that prioritizes supporting the community,” Mr. Lloyd said. “I know that Humphrey is well prepared to step into this role and will continue successfully leading our region.”

Mr. Lloyd was also integral in helping FirstBank and the Alliance of Arizona Nonprofits launch Arizona Gives Day, a 24-hour online giving movement, that has raised more than $23 million for Arizona nonprofits since the program’s inception in 2013.

“It’s because of Bryce’s initiative and direction that we’ve been able to broadly grow our mission of ‘banking for good’ throughout Phoenix,” said Jim Reuter, CEO at FirstBank. “We salute Bryce’s decades of leadership at FirstBank as he closes the book on an incredible career.”

Mr. Shin was serving as executive vice president for FirstBank. He will be responsible for overseeing FirstBank’s Phoenix-area branches including the bank’s personal and business banking services.

“Having worked under Bryce and East Valley Market President Joel Johnson for many years now, I’ve witnessed what great leadership looks like from both a company perspective as well as from the perspective of the greater community,” Mr. Shin said. “I look forward to taking on this new role and doing all that I can for the families, businesses, and communities that we serve.”

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