The Cheesecake Factory and the Hobby Lobby are again the most desired restaurant and retailer, respectively, in the Surprise area.
That’s among the findings in annual Surprise Retail Survey, which received more than 5,700 responses this year.
In addition to the Cheesecake Factory, the top desired restaurants are El Pollo Loco, Cracker Barrel, Portillo’s, P.F. Chang’s, BJ’s Restaurant and Brewhouse, Postino, Pita Jungle, Cheddar’s Scratch Kitchen and Yard House.
Past surveys have helped bring in establishments like Costco, Bath & Body Works, Oregano’s Pizza Bistro, Texas Roadhouse and In-N-Out Burger.
Desired retailers beside Hobby Lobby include HomeGoods/TJ Maxx/Marshalls, Whole Foods Market, JOANN Fabric & Crafts, Old Navy, Dick’s Sporting Goods, IKEA, Total Wine & More, Nordstrom Rack and AJ’s Fine Foods.
HomeGoods, TJ Maxx, Marshalls and Total Wine & More are already planned for Village at Prasada near Waddell Road and Loop 303. Those should be ready in the fall.
Full results are available at surpriseaz.gov/retailsurvey.
The retail survey also found residents’ current favorite local businesses.
Bonfire Craft Kitchen & Tap House, 15332 W. Bell Road, was picked as the city’s top restaurants, followed by Rio Mirage Café, 13863 W. Bell Road; Vogue Bistro, 15411 W. Waddell Road; Saigon Kitchen, 14071 W. Bell Road; State 48 Brewery, 13823 W. Bell Road; Babbo Italian Eatery, 16433 W. Bell Road; Big Buddha Restaurant, 16572 W. Greenway Road; Nick’s Diner II, 13765 N. Litchfield Road; The Toast Craft Kitchen & Cocktails, 17058 W. Bell Road; and Hurricane Grill and Wings, 11340 W. Bell Road.
The favorite current retailers weren’t left out of the survey. Son Glow Boutique, 11294 W. Bell Road, is once again in the top spot.
It was followed by Spencer’s Place, 15341 W. Waddell Road; Arizona Quilts, 12301 W. Bell Road; The Boyer Bakery, 13681 N. Litchfield Road; Surprise Comics, 14763 W. Cactus Road; Gifts To Go, 11340 W. Bell Road; Sher’s Clothing, 11663 W. Bell Road; Sweet Tea, 15278 W. Bell Road; Musical Surprise, 16846 W. Bell Road; and Kimbur Pet Wash & Suites, 17031 W. Bell Road.
The survey found a local eatery or brewery is the most desired dining experiences residents would like to see in Surprise, followed by unique foodie eats and fine dining.
Go karts, paintball and a mini-golf/arcade ceter are among the top desired choices for Surprise children.
The youth survey found the Cheesecake Factory is also their most-requested restaurant.
Retail requests for the youth survey included Tilly’s, GameStop, Forever 21, Hot Topic, Old Navy and more.
Five Below and TJ Maxx were in the Top 10.
Full youth survey results are also available at surpriseaz.gov/retailsurvey.
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