Scottsdale-based Plexus Worldwide is teaming up with The Salvation Army to help deliver support to families and first responders impacted by the Australian bushfires.

The Salvation Army is providing front line relief and recovery assistance to families, firefighters and volunteers impacted by the fires. To support the nonprofit’s efforts, Plexus launched the Stronger Together! social media campaign to make a generous donation which can increase exponentially with the public’s help.

“When we launched Plexus in Australia last year, I had the opportunity to tour the country and meet many of our Ambassadors,” Tarl Robinson, founder and CEO of Plexus, said in a prepared statement.

“Plexus is a family and hearing their stories and watching their heart-wrenching social media posts on the impact of these fires only emboldens our desire to help the communities that mean so much for our Plexus families.”

Every time someone shares one of Plexus’ Stronger Together! Facebook posts, the company will donate $1 to The Salvation Army with the goal of 250,000 shares.

This new campaign has already generated more than 7,000 shares and is expected to increase rapidly until the campaign ends Friday, Jan. 24, according to a press release.

“These bushfires have directly impacted Plexus employees and sales representatives in Australia, who have witnessed the destruction as well as the toll these fires are having on communities,” Alec Clark, founder and president, said in a prepared statement.

“For many years, Plexus has supported The Salvation Army in time of crisis so we know how even a small donation can make a big difference to families at this crucial time.”

Plexus created the Stronger Together! Facebook campaign to provide each person the opportunity to make a difference to those impacted by these fires, a release states.

The company is also providing a way to contribute directly to The Salvation Army’s efforts in Australia by including a link in the Facebook posts to a donation page.

“Our ‘One Plexus’ philosophy emphasizes how we work collectively as a team to support one another,” Christopher Pair, president of international and operations, said in a prepared statement.

“This campaign is just one more example of our company, its Ambassadors and it’s employees coming together to help one another.”

Donations will help fund the Salvation Army Emergency Services teams provide immediate emotional, spiritual and material support where and when it is needed.