Coldwell Banker Residential Brokerage, Arizona, a residential real estate brokerage, and HomeAdvisor, a digital marketplace evolving the way homeowners find, connect and purchase home services, announced the launch of RealVitalize, a home improvement program. This program provides home sellers with home improvement resources prior to or during the home listing period with no up-front costs or interest charges.
Through this program, a homeowner who lists their home for sale with a participating brokerage company will have the option to make non-structural home improvements and repairs using a service professional from the HomeAdvisor network. The program is also available to current home sellers who want to enhance their home to help achieve optimal offers.
The brokerage will cover the upfront costs of the repairs, which will be repaid by the seller when the property sale closes or the listing expires. There are no additional fees to participate in the program and no minimum-listing price.
To participate, the agent will connect their home seller client with a dedicated HomeAdvisor project consultant to discuss the services needed to prepare the home. HomeAdvisor will help manage projects from start to finish, finding appointment times that work conveniently within the homeowner’s schedule.